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Petpoints FAQs

Petpoints FAQs

How can I join Animates Petpoints?
If you are a Friends For Life member your account will automatically be switched over to Animates Petpoints see below table for when your local store will be switching. If your local store has Animates Petpoints and you are are not currently a member you can sign up in-store.
Why have you replaced the Friends For Life programme?
We knew the previous programme wasn’t rewarding for many of our customers so we completed a survey and focus groups with a number of our customers asking what we could do to better reward their loyalty. Animates Petpoints has been developed based on this feedback.
What happens to my points from Friends For Life?
To bring you even better rewards with Animates Petpoints, we’ve had to close the Friends For Life programme for stores that have launched Animates Petpoints. If you store has launched Animates Petpoints your Friends For Life members will be transferred to Animates Petpoints on the launch date mentioned in the table below. Members with 2500+ accumulated points will have their rewards points converted into an equivalent reward voucher, which will be emailed to you for use in-store within 90 days.
How do I earn points?
When you shop at a participating Animates (in-store or online) you will earn 1 point for every $1 you spend there.
What happens to my rewards from Friends For Life?
You will have 90 days from the launch date in the table below to spend any Friends For Life rewards that will be emailed to you. To spend your reward simply show your reward email to the team in-store on your next visit to use your Friends For Life reward.
What if I don’t want to be part of Animates Petpoints?
All Friends For Life members will be transferred over to Animates Petpoints unless you have advised us that you do not want to participate in the Animates Petpoints Loyalty Programme. You can do this by emailing
Why can I only have one account?
You only need one account to make the most of being an Animates Petpoints member. Having one account means it’s easier for you to keep track of your points and rewards.
Do I earn points on DIY Dog Wash?
Yes, all DIY Dog Washes will accumulate Petpoints as long as you buy your token through the till at check out in-store.
What tier will I be in and why?
We used your spend from the old Friends For Life programme to determine your status tier in Animates Petpoints. You will receive an email with your tier status.
How can I hear about Animates Petpoints exclusive offers?
Make sure you’ve subscribed to hear from us via email to receive the latest deals and offers straight to your inbox.
I need to update/change my details.
Thanks for keeping your details up to date - you can do this by letting one of our friendly team members know what's changed next time you’re in-store or by emailing the changes to
How can I update my email preferences?
Contact our Customer Service Team on 0800 ANIMATES, Monday to Friday, 9am - 5pm or email the details to
How do I subscribe/unsubscribe to emails/SMS?
You can unsubscribe to our emails by clicking the unsubscribe button in any email from us. For SMS, reply 'STOP' (mobile charges from your provider may apply). To subscribe, email your details to
How do I close my Animates Petpoints account?
We'll be sad to see you go, however we understand circumstances change. You can close your account by contacting our Customer Service Team on 0800 ANIMATES, Monday to Friday, 9am - 5pm or by emailing the details to
Can I gift my points?
No, points cannot be transferred between accounts.
Can I link my account with someone else in my household?
Yes, you can now link accounts with family using your own phone numbers, contact our Customer Service Team on 0800 ANIMATES, Monday to Friday, 9am - 5pm or email the details to
I used to have a Friends For Life account years ago. Can I still use it?
Yes, but only if you’ve used your account within the last 12 months. Any older accounts may not be eligible. Rewards have a 12-month expiry so unfortunately any earned before that will no longer be valid. Please contact our Customer Service Team on 0800 ANIMATES, Monday to Friday, 9am - 5pm or email the details to
StoreLaunch Date
Animates Nelson 27th June 2018
Animates Rotorua TBC
Animates Masterton TBC
Animates Porirua TBC
Animates Kilbirnie TBC
Animates Lower Hutt TBC
Animates Kaiwharawhara TBC
Animates Vetcare Kaiwharawhara TBC
Animates Vetcare Khandallah TBC
Animates Vetcare Miramar TBC
Animates Vetcare Petone TBC
Animates Vetcare Waikanae TBC
Animates Coastlands TBC
Animates Vetcare Paraparaumu TBC
Animates Tauranga TBC
Animates Mt Maunganui TBC
Animates Taupo TBC
Animates Gisborne TBC
Animates Tower Junction TBC
Animates Linwood TBC
Animates Papanui TBC
Animates Blenheim TBC
Animates Rangiora TBC
All other stores Remain on Friends For Life at the moment. Dates for stores will be updated frequently and customers will be emailed notification of the changes when their local store launches Animates Petpoints.

Terms & Conditions

Animates Petpoints is only valid to customers living in Nelson from 27 June 2018. Friends For Life points balances for customers living in Nelson have been transferred to Animates Petpoints on 27 June 2018. Petpoints expire 12 months from date of issue. Petpoints rewards are not transferable and cannot be exchanged for cash. *points are earnt as 1 point per $1 spent at Animates Nelson. Points expire after 12 months. Gift voucher purchases are not eligible to accumulate points. † To receive 11th bag free, ten bags of the same size/same brand of Superior and Essential Nutrition dry dog or cat food must be purchased. Excludes Nutro & Black Hawk ^ Free delivery only valid for deliveries within New Zealand on standard delivery items only. Excludes oversized items, including but not limited to: large aquariums, large bird cages, hutches, kennels, coops and large cat furniture. Oversized delivery charges will be applied to any large items in your order and reflected at checkout. For full terms and conditions Click on this Link